Wave: invoicing software platform
Wave gives unlimited invoicing away at $0 and sells you a cheaper card rate for $19 USD/month. Buy the Starter plan if you are a sole trader who needs invoices and books and nothing else. Read the Pro plan's payment footnote before you buy it, because the headline rate applies to the first ten card transactions each month.
Wave in brief
Wave gives unlimited invoicing away at $0 and sells you a cheaper card rate for $19 USD/month.
- Price
- $0 on the Starter plan · Flat fee per business, not per user and not per owner
- Best for
- Sole traders needing unlimited invoicing and simple books
- Watch out for
- The Pro payment rate is not what the plan card implies, and this is the most important thing to know before buying.
The short answer
Buy Wave if you are a sole trader, freelancer or very small business that wants invoicing, estimates and double-entry bookkeeping in one place without a subscription. Starter is $0 and allows unlimited estimates, invoices, bills and bookkeeping records, which is more than most free tiers in this category give you. Pro at $19 USD/month is worth it mainly for the bank-feed automation and unlimited receipt capture, not for the payment rate.
Skip it if you take more than a handful of card payments a month and expect Pro to remove the fixed fee on all of them: the footnote limits the 2.9% + $0 rate to the first ten cumulative transactions in a monthly subscription period, after which it reverts to 2.9% + $0.60. Skip it too if you run several businesses, because the Pro fee is charged per business and not per owner. And skip it if you need multi-entity consolidation or a quoted enterprise contract, because neither exists here.
Where Wave fits
Wave is the invoicing tool that happens to come with a general ledger, and the free tier is genuinely the product rather than a teaser. Starter at $0 allows unlimited estimates, invoices, bills and bookkeeping records, invoicing from the mobile app, and one dashboard for cash flow and customers. Most free tiers in this category cap invoice counts, user counts or both. Wave's caps are on automation instead, which is a materially better trade for a one-person business.
The invoicing itself is more capable than the price implies. You can brand invoices with a logo and colours, add attachments, build reusable message templates, and schedule automated late-payment reminders that deploy 3, 7 and 14 days after an invoice falls due. Estimates can collect deposits to secure a project. Several of those features are gated behind having online payments enabled rather than behind the Pro plan, which is an unusual packaging line worth checking against how you actually bill.
What Pro buys, honestly, is bookkeeping automation rather than cheaper payments. The plan adds auto-import of bank transactions through Plaid, auto-merge and categorisation of those transactions, unlimited digital receipt capture with OCR, automated late payment reminders, and the ability to remove Wave branding from invoice footers. For someone currently typing bank lines in by hand, that is the time saving that justifies $19 USD/month. Wave also notes that not all financial institutions are supported by Plaid, so confirm your own bank connects before you subscribe.
Access control is one of the quieter reasons to pay. On Starter you can add a payroll manager or a Block Advisors tax pro at no charge, but the admin, editor and viewer roles are Pro features. If you want your accountant to log in and work without handing over your own credentials, that capability sits behind the subscription, and for a business with any separation of duties at all that is a control question rather than a convenience one.
Wave also sells people, not only software. Wave Advisors is done-for-you bookkeeping with a dedicated bookkeeper, monthly financial statements prepared for you, and onboarding when switching from other accounting software. It is listed starting at $149/month, several times the Pro subscription, and includes Pro features except mobile receipts. Treat it as a services purchase that happens to bundle the software, not as a plan upgrade.
Wave pricing
Wave publishes two software plans and a priced add-on list, which makes it one of the easier products in this category to budget. Read on 16 October 2026, Starter is $0 and Pro is $19 USD/month or $190 USD/year, also sold at $25 CAD/month or $250 CAD/year. Invoicing is unlimited on both. The published difference on payments is the fixed component: Starter pays 2.9% + $0.60 per credit card transaction and 3.4% + $0.60 on Amex, while Pro is shown at 2.9% + $0 and 3.4% + $0.
What Wave publishes
- Starter Plan
- $0 (No charge)Unlimited estimates, invoices, bills and bookkeeping records, invoicing from the mobile app, one dashboard for cash flow and customers. Option to accept online payments at 2.9% + $0.60 per credit card transaction and 3.4% + $0.60 on Amex. Receipt capture available as an add-on at $11/month or $96/year.
- Pro Plan
- $19 USD/month, or $190 USD/year (Billed monthly or annually, per business rather than per owner)Everything in Starter plus auto-import, auto-merge and categorisation of bank transactions, unlimited digital receipt capture, automated late payment reminders, removal of Wave branding from invoice footers, and admin, editor and viewer user roles. Card payments shown at 2.9% + $0 and Amex at 3.4% + $0, subject to the transaction footnote below. Receipt capture add-on reduced to $8/month or $72/year.
- Pro Plan in Canadian dollars
- $25 CAD/month, or $250 CAD/year (Monthly or annually)The same plan priced in Canadian dollars. The page advertises savings of $50 and $38 on the annual term.
- Wave Advisors
- Starting at $149/month (Monthly, shown on the page as starting at $149/month and starting at $199/month)Pro Plan features except mobile receipts, a dedicated bookkeeper, monthly financial statements prepared for you, expert bookkeeping support, onboarding when switching from other accounting software, and optional packages for one-to-one coaching.
Two cautions on these figures. The payroll and Advisors add-ons each appear twice with different numbers and the page does not label which applies to which currency or service level, so both are recorded rather than resolved. And the promotional Pro rate of $9.50 USD/month for the first three months carries offer terms naming an availability window from an earlier season, so it may no longer be live.
There are only two plan prices, so the drivers are about what sits around them.
- How many card transactions you take, and how far the Pro rate actually goes. The headline is that Pro removes the fixed 60 cents, but the page's own footnote limits 2.9% + $0 and 3.4% + $0 to the first ten cumulative transactions in a monthly subscription period, reverting to 2.9% + $0.60 and 3.4% + $0.60 after that. That is a materially different proposition from the plan card, and it means a business taking many small card payments does not recover the subscription the way the headline suggests. Check the footnote against your own volume before treating Pro as a payments decision.
- How many businesses you run. Wave is explicit that the Pro subscription fee is per business and not per owner: a single account can hold multiple business profiles, and putting three of them on Pro means subscribing and paying $19 USD/month or $25 CAD/month three times. For anyone with a side venture or a holding structure this is the figure that breaks a budget built from the plan card.
- Which add-ons you actually need, because the published floors vary widely. Receipt capture is $11/month or $96/year on Starter and $8/month or $72/year on Pro. Payroll is listed as an add-on from $25/month and from $40/month. Wave Advisors is starting at $149/month and starting at $199/month. On both payroll and Advisors the page shows two figures without saying which is which, so confirm the one that applies to your country before you commit to either.
- Billing term, and the fact that the two offers cannot be combined. Pro is $19 USD/month or $190 USD/year and the page advertises savings of $50 and $38 on the annual term. The promotional $9.50 USD/month rate is only available on a monthly subscription for new Pro subscribers buying through Wave's website, so you choose between the annual saving and the promotional quarter rather than stacking them.
What costs extra
- Online payments, an opt-in add-on applied to whichever plan you hold: credit card 2.9% + $0.60 per transaction on Starter and 2.9% + $0 on Pro, Amex 3.4% + $0.60 on Starter and 3.4% + $0 on Pro, with the Pro rate limited to the first ten cumulative transactions each monthly period.
- Digital receipt capture: $11/month or $96/year on Starter, $8/month or $72/year on Pro.
- Run payroll: an add-on listed from $25/month and from $40/month, with the page not stating which figure applies to which case.
- Wave Advisors bookkeeping: starting at $149/month and starting at $199/month, again shown as two figures without a label.
- Approval for online payments is not automatic: Wave states it is subject to eligibility criteria including identity verification and credit review.
Implementation and commercial terms
Wave publishes commercial terms more plainly than most, and what follows is what the page confirms, read on 16 October 2026.
- Published price
- Yes, for both plans and every add-on
- Billing basis
- Per business, monthly or annually. Not per user and not per owner
- Implementation fee
- None published. Advisors includes onboarding when switching from other accounting software
- Free trial
- None published, because Starter is $0 and open-ended
- Cancellation
- Any time, taking effect at the end of the billing period in which you cancel
- Security
- Connections protected by 256-bit SSL encryption. Wave states it is a PCI-DSS Level 1 Service Provider
- Support hours
- Live chat and email Monday to Friday, 9 AM to 4:45 PM Eastern
For a one-person business, budget Wave at nothing and spend the decision on payments instead: 2.9% + $0.60 per card transaction is the whole cost of the Starter plan, and if clients pay by bank transfer it is less again. For anyone considering Pro, price it on the bookkeeping automation and the user roles, not on the card rate, because the footnote caps the rate benefit at ten transactions a month. And if you run more than one business, multiply the $19 USD/month by the number of business profiles you intend to subscribe, because Wave will.
Source: the Wave pricing page, checked 16 October 2026. Confirm current prices with the vendor before you budget.
What Wave gives up
The Pro payment rate is not what the plan card implies, and this is the most important thing to know before buying. The plan shows 2.9% + $0 and 3.4% + $0, and the page's own footnote restricts that to the first ten cumulative transactions in a monthly subscription period, after which the rate returns to 2.9% + $0.60 and 3.4% + $0.60. A business taking thirty card payments a month gets the better rate on ten of them. Any model built on the headline overstates the saving by a long way.
Two add-on prices cannot be resolved from the page at all. Payroll appears as from $25/month and from $40/month, and Wave Advisors as starting at $149/month and starting at $199/month, with nothing stating which figure applies to which currency or service level. Both pairs are recorded here as published rather than resolved, because guessing which is the US figure and which is the Canadian one would be exactly the kind of inference this page does not make. Ask Wave directly before you budget either.
The promotional price should be treated as unavailable until confirmed. Pro is advertised at $9.50 USD/month for the first three months with a saving of $28.50, but the offer terms on the page name an availability window from an earlier season, which means the promotion shown may simply be stale markup. The standing prices of $19 USD/month and $190 USD/year are the ones to plan against.
Multi-business and multi-entity work is priced against you rather than supported. The Pro fee is per business, so a group of three companies is three subscriptions, and there is no consolidation layer across them. Nothing here produces group accounts, intercompany eliminations or a consolidated balance sheet. That is the correct scope for the price, and it is also the line at which a growing business leaves Wave rather than upgrading within it.
The bank connection is a dependency you do not control. Auto-import runs through Plaid and Wave says plainly that not all financial institutions are supported, so it cannot guarantee you will be able to connect an account. Since bank-feed automation is the main reason to pay for Pro, confirm your own bank connects during the free Starter period. If it does not, the Pro case collapses to receipt capture and user roles, which may not be worth $19 USD/month on their own.
How Wave compares
The invoicing end of small-business accounting is unusually transparent: all four of these publish rate cards. What differs is where the ceiling sits and what it costs to get paid. Every figure comes from that vendor's own pricing page, checked on 16 October 2026, and where a figure is promotional the standing rate is given instead.
| Tool | Best for | Price | Where it breaks |
|---|---|---|---|
| Wave | Sole traders wanting unlimited invoicing plus books at no subscription cost | $0, or $19 USD/month for Pro | The Pro card rate covers only the first ten transactions a month, and the fee is per business |
| Zoho Invoice | Freelancers who fit inside hard free caps and want no bookkeeping | Free forever, with Zoho Billing above it quote only | Capped at two users, three projects and 500 invoices a year |
| QuickBooks | Teams who need the ledger their accountant already works in | $0, then $38, $85, $140 or $340 per month | Seat caps of 1, 3, 5 and 25 with no published per-seat top-up |
| Xero | Per-organisation pricing where adding a bookkeeper costs nothing | $7, $29, $50 or $75 per month | Invoice caps of 5 and 20 on the lower tiers, and a price rise due in November 2026 |
What to test on the free Wave plan
There is no free trial because there is no need for one: Starter is $0 and open-ended, so you can run the real thing on real invoices for as long as you like and only decide about Pro afterwards. Five things are worth settling before you subscribe.
- Connect your actual bank account first, before anything else. Auto-import runs through Plaid and Wave says not all institutions are supported, so this single test decides whether the main reason to pay for Pro applies to you. If your bank does not connect, you have learned the most expensive fact about this product at no cost.
- Send five real invoices and let clients pay them however they normally would. Then read the fee on each: 2.9% + $0.60 per credit card transaction, or 3.4% + $0.60 on Amex. That number, multiplied out over a quarter, is the actual cost of using Wave on the free plan, and it is almost always larger than the Pro subscription you are considering.
- Count your monthly card transactions against the Pro footnote. The 2.9% + $0 rate applies to the first ten cumulative transactions in a monthly subscription period. If you routinely take more than ten, work out what you save on ten transactions rather than on all of them, and compare that against $19 USD/month honestly.
- Set up the automated late payment reminders and watch one fire. Reminders deploy 3, 7 and 14 days after a sent invoice falls due. If chasing payment is the problem you are actually solving, confirm the cadence suits your clients and that the emails read the way you want, since this is the feature most likely to recover real money.
- Add your accountant and check what they can see. On Starter you can add a payroll manager or a Block Advisors tax pro at no charge, but the admin, editor and viewer roles are Pro features. If you need someone else working in the books under their own login, that control requirement, not the card rate, is probably your reason to subscribe.
Frequently asked questions about Wave
How much does Wave cost a month?
As of 16 October 2026 Wave publishes two plans: Starter at $0 and Pro at $19 USD/month or $190 USD/year, with Pro also sold at $25 CAD/month or $250 CAD/year. Payments, receipt capture, payroll and bookkeeping are priced separately as add-ons rather than included.
Is there a free version of Wave?
Yes, and it is unusually complete. Starter is $0 and includes unlimited estimates, invoices, bills and bookkeeping records plus the mobile app, with no time limit. Accepting a card payment on an invoice still costs 2.9% + $0.60 per transaction on that plan, so the software is free and the collection is not.
What does Wave charge to accept a card payment?
On Starter it is 2.9% + $0.60 per credit card transaction and 3.4% + $0.60 on American Express. Pro is shown at 2.9% + $0 and 3.4% + $0, but the page's footnote limits that to the first ten cumulative transactions in a monthly subscription period, after which the 60 cents returns.
Is the Wave Pro subscription per business or per owner?
Per business. Wave states that one account can hold multiple business profiles, and putting three of them on Pro means subscribing and paying $19 USD/month or $25 CAD/month three times. If you run a side venture alongside your main company, budget a subscription for each one you want on Pro.
Does Wave do payroll?
Yes, as a separately priced add-on. The pricing page lists payroll from $25/month and from $40/month without stating which figure applies to which country or service level, so confirm the one that applies to you. It is not included in either software plan.
What are the drawbacks of Wave accounting?
Three stand out. The Pro card rate covers only the first ten transactions a month. Two add-on prices appear twice with no label saying which applies. And there is no multi-entity consolidation, so a group of companies means a separate subscription and separate books for each one.
Can I move from QuickBooks to Wave?
Wave publishes no self-serve migration tool on its pricing page. What it does publish is that Wave Advisors, its done-for-you bookkeeping service starting at $149/month, includes onboarding when switching from other accounting software. So a migration is either manual or a services purchase, not a feature of the software plans.
Is Wave as good as QuickBooks?
For a sole trader sending invoices and keeping simple books, it does the job at $0 against QuickBooks starting at $38 a month. For a team, QuickBooks publishes seat-capped tiers up to 25 users while Wave's Pro fee is per business with no seat tiers at all, and neither handles multi-entity consolidation.
Who can I give access to my Wave account?
On Starter you can add a payroll manager or a Block Advisors tax pro at no charge. The admin, editor and viewer roles are Pro features, so giving your accountant a working login under their own credentials requires the $19 USD/month subscription. For any separation of duties, that is a control decision rather than a convenience one.
How secure is Wave, and does it connect to my bank safely?
Wave states that connections between you, your bank and Wave are protected by 256-bit SSL encryption and that it is a PCI-DSS Level 1 Service Provider. Bank feeds run through Plaid, and Wave notes that not all financial institutions are supported, so confirm your own bank connects before paying for Pro.